LOEWE TV – THE INVENTOR OF TV – MADE IN GERMANY

The perfectly symbiosis of design and technology

Loewe iconic

Transform your living room into an art gallery. The sculptural design of Loewe iconic combines the latest OLED technology with a room-filling sound experience and an extraordinary setup solution made of stone. This way your home becomes more than just a room to live in: It becomes a place where you can indulge in art, craftsmanship and culture – with the Loewe iconic as a powerfully designed, central design statement from our exclusive Loewe manufacturing facility at our head quarter in Kronach, Germany.

Everything but ordinary.

With its sculptural, coherent design language, the Loewe iconic merges into a unique symbiosis of television and soundbar. Made of Syno-Stone, it transforms your home into more than just a room to live in: It becomes a place where you can indulge in art, craft and culture.

State-of-the-art TV technology.

High-contrast images and an impressive colour spectrum: thanks to ultra-high-resolution 4K OLED, HLG, HDRIO and Dolby VisionTM, you can enjoy perfect home cinema with the Loewe iconic.65 and Loewe iconic.55 TV models in the SL5 and SL7 variants, which are already calibrated ex works.

Excellent audio technology.

The integrated 3.1 soundbar with three front-firing speakers and two built-in subwoofers delivers a total music output of 360 watts for a room-filling, natural and impressive sound experience – including Dolby Virtual Atmos, DTS X, Multiroom via Play-Fi, WDAL 2.0 and AVR connections.

Record – Take away.

With the DR+ built-in hard drive, you can record for hours. With a storage capacity of 1TB, your Loewe iconic will be right on schedule: You can record two programs at the same time and watch TV on another channel. The TV program can be paused and continued at a later time with a time delay. With the Loewe app, it is also possible to watch the program on your mobile device while you are on the move.